Retail Merchandiser - March/April 2016 - 58


Supplier

TIMELESS FRAMES, DÉCOR & EXPRESSIONS

Fine Frames

The Timeless family of companies delivers products that exceed clients' expectations
and remains competitive by staying flexible. BY ALAN DORICH

"

The company's proprietary production
software provides
it with flexibility
to meet customers'
specific needs.

Q
Lisa Weber,
CEO and owner
www.timelessframes.com
Watertown, N.Y.

58

uality is not a goal but a way of life at
the Timeless family of companies, Director of Marketing Angela Owen says.
"That quality comes from a driven team
of individuals with an unwavering commitment to
high performance and creating products that exceed
expectations," she says.
Based in Watertown, N.Y., Owen notes that the
start of the Timeless story began in 1999, when one
of its customers approached its current owner and
CEO, Lisa Weber, about a struggling ready-made
frame business.
Weber had always wanted to own her own business, but she had some hesitancy. "Not only was the

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March/April 2016

"

company located in a geographic area where manufacturing companies were closing, the wall frame
business was an unfamiliar industry and competitive obstacles such as import products were a serious
consideration," Lisa stated.
When the previous owner called Weber and told
her he was closing its doors, she traveled to Watertown
the next day to evaluate the business. "Looking at the
company financials, Lisa saw the potential of what the
business could do with some volume, realignment and
good old fashioned hard work," Owen says.
Weber told the owner she would try running
Timeless Frames for a month. "She offered to pay
the employees and expenses for the month," Owen
continues. "If she lost money, she would cover the
losses. If she made money, she would keep the profit."

Great Growth
Weber's bet led to the formation of Timeless Frames
and the start of the Timeless family of companies.
Weber brought the company's once-struggling
manufacturing facility to new heights through hard
work and dedication, Owen says.
"Today, the Timeless family of companies employs nearly 200 team members and does business
under the names Timeless Frames, Timeless Décor
and Timeless Expressions," Owen says. Weber is the
CEO of all three organizations.


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Table of Contents for the Digital Edition of Retail Merchandiser - March/April 2016

Contents
Retail Merchandiser - March/April 2016 - Cover1
Retail Merchandiser - March/April 2016 - Cover2
Retail Merchandiser - March/April 2016 - 1
Retail Merchandiser - March/April 2016 - 2
Retail Merchandiser - March/April 2016 - Contents
Retail Merchandiser - March/April 2016 - 4
Retail Merchandiser - March/April 2016 - 5
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Retail Merchandiser - March/April 2016 - Cover3
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