Retail Merchandiser - September/October 2013 - (Page T7)

CATEGORY INSIGHT Healthy Foods Fruits and vegetables are healthier than hot dogs and hamburgers, so providing produce for your customers – especially if they are trying to lose weight – can be the way to keep them coming back for more. Pyramids are well-known, from Tutankhamen’s tomb to an investing pyramid with the smallest amount of risky investments at the top. The food pyramid is key to weight loss and overall health, according to “The Biggest Loser Diet.” Adapted from the NBC reality program profiled on page 26 on the other side of this issue, the diet customizes it to the 43-2-1 Biggest Loser Pyramid. As a grocery retailer, you can provide food in the way your customers want it. Here is the information they are following when they want to lose weight. The Biggest Loser Pyramid recommends at least four servings daily of fruits and vegetables; three daily servings of protein foods, such as yogurt, beans, shrimp, sardines or meat; two daily servings of whole grains, such as bread or rice; and 200 calories daily of “The Extras,” which includes dessert. Those following the diet should not try to scale the pyramid. The prize is won here for staying at the bottom, not the top of the pyramid. Eating more of the foods at the bottom of the pyramid will help people lose more weight. In fact, eating more than four servings daily of most fruits and vegetables will not be a problem because the most nutrients for each calorie are obtained from fruits and vegetables. They have the most nutrients in the form of vitamins, minerals and protective plant chemicals relative to the number of calories they contain. This is not true for starchier vegetables, such as sweet potatoes, pumpkin and winter squash, and white potatoes should be avoided because they increase blood sugar substantially. Then when blood sugar drops, hunger soars. Frozen or canned vegetables or fruit are OK in place of fresh fruits and vegetables as long as they are not packed with any sugar or syrup. However, cooking and canning destroys some nutrients, so it is best to consume fresh fruits and vegetables whenever they are available. Cook vegetables for as short a time as possible to preserve their nutrients. Another tip is to cut up broccoli or red or green peppers and store them in the refrigerator for easy snacking. O Among the nutritional requirements of The Biggest Loser are: > Meats and meat products need to be 94 percent fat free or leaner; > Dairy products need to be 1 percent fat or less; > One gram of fiber for every 10 grams of total carbohydrates in products and recipes containing mostly carbohydrates; > No artificial sweeteners; > Zero trans fat; > Sodium less than 500 mg per serving, except for packaged dinner entrees, which should be less than 1000 mg per serving > Sweet beverages should have no more than 1 gram of natural sweeteners per ounce. ADAPTED FROM "THE BIGGEST LOSER" BOOK, PUBLISHED BY RODALE. September/October 2013 retail merchandiser 7

Table of Contents for the Digital Edition of Retail Merchandiser - September/October 2013

Retail Merchandiser - September/October 2013
BLE 2013
Cyber Defense
Looney Tunes
The Biggest Loser
SeaWorld Parks & Entertainment
LeBlanc’s Food Stores
Clark Appliance
16 Handles
Cycle Gear
Wedge Community Co-op
All-Rite Construction Inc.
Radio Shack
Terraco Inc.
New & Notable
Focus on Convenience Stores
Bagels or Bookcases
Healthy Food
NACS 2013
Casey’s General Store
Monarch Custom Beverages
Craig Distributing
Nouria Energy
Maritime Farms
Speedy Q Markets
Parker Cos.
Orton Oil
The Linn Cos.
Tiger Fuel Co.
Architec Housewares
State Oil Co.
La Vie en Rose
New & Notable

Retail Merchandiser - September/October 2013