Retail Merchandiser - September/October 2013 - (Page T10)

Upfront Mark Hasting, COO West Des Moines, Iowa KUM & GO ‘A Passion for Service’ Kum & Go stands above the convenience store pack by emphasizing among its employees the importance of fostering personal connections with its customers, which keeps them coming back for gas, food and more. Kum & Go is the fifth-largest privately held, company-operated convenience store chain in the United States, with locations in 11 states. Many of the things consumers can find at Kum & Go’s 423 locations – such as gas, food, cigarettes, snacks and beverages – are standard offerings at just about every convenience store chain in the country. However, there’s one thing Kum & Go’s customers can also expect to find that may be rare among its competitors: a friendly associate who is genuinely happy to see them. “We look for associates who have a passion for serving customers,” says Mark Hasting, COO of the West Des Moines, Iowa-based company. “We hope that they’ll connect with our customers and get to know their favorite brands and buying habits.” This sort of relationship building is enhanced by the physical design of each new store, as checkout counters are placed at the front of every 5,000square-foot model, making it easy for 10 September/October 2013

Table of Contents for the Digital Edition of Retail Merchandiser - September/October 2013

Retail Merchandiser - September/October 2013
BLE 2013
Cyber Defense
Looney Tunes
The Biggest Loser
SeaWorld Parks & Entertainment
LeBlanc’s Food Stores
Clark Appliance
16 Handles
Cycle Gear
Wedge Community Co-op
All-Rite Construction Inc.
Radio Shack
Terraco Inc.
New & Notable
Focus on Convenience Stores
Bagels or Bookcases
Healthy Food
NACS 2013
Casey’s General Store
Monarch Custom Beverages
Craig Distributing
Nouria Energy
Maritime Farms
Speedy Q Markets
Parker Cos.
Orton Oil
The Linn Cos.
Tiger Fuel Co.
Architec Housewares
State Oil Co.
La Vie en Rose
New & Notable

Retail Merchandiser - September/October 2013