January/February 2012 |
30 48 36 42
The power of digital licensing is realized through sensations spawned by a video game (Angry Birds), a downloadable app (Talking Friends), Web videos (Annoying Orange) and a website (Stardoll).
30 Striker Entertainment 36 Beanstalk
Striker Entertainment is racking up high scores as the licensing agent for the “Angry Birds” video game series.
42 Joester Loria
Licensing is going digital at lightning “Annoying Orange” licensed prod- The `fame, fashion, friends’-centered speed by extending characters from ucts are being rolled out before the website takes the leap into the real apps like “Talking Friends.” character’s cable television debut. world with two big licensing deals.
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Table of Contents for the Digital Edition of Retail Merchandiser - January/February 2012