CES 2012 SHOW WRAP-UP
Take a Tablet
Tablet computers, smarter phones, Internet televisions and healthcare products were the prescription for success at the Consumer Electronics Show in Las Vegas.
lthough records were made to be broken, the Consumer Electronics Show (CES) continued its long-playing streak of seeming to smash them with as much regularity as it made vinyl records nearly extinct years ago. Retail buyers were among the 153,000 attendees – a record in CES’s 44-year history – crowding the show’s 1.861 million net square feet of exhibit space spread throughout Las Vegas Jan. 10 to 13. This largest-ever CES broadened its appeal to auto and health industries along with
maintaining its core audience of computer, cellphone, video and audio enthusiasts. Consumer electronics retailer Best Buy’s CEO Brian Dunn talked with CEA President and CEO Gary Shapiro about the hot holiday products and the retailer’s strategy. “We’ll have more doors and less square footage,” Dunn told Shapiro in a question-and-answer session. “Stores have an important place in the ecosystem.” Regarding product trends, Dunn said he expects tablets and smartphones to stay hot, adding that now is the “best time in the history of man to buy a TV.”
Panels of executives at CES discussed global marketing and brand strategy (above) and distributing content on YouTube (below).
Table of Contents for the Digital Edition of Retail Merchandiser - January/February 2012