Retail Merchandiser - November/December 2017 - 108
EXPRESS TRADE CAPITAL
Estrakh agrees. "We're looking to become our client's go-to
financier," he says. "We expect the relationships we offer to
go on for years. We think of everyone as a long-term client,
not as a one-off transaction. Our company is truly relationship-based, and it's the long-term relationship we're
Senior Vice President (left) David Estrakh with
two happy clients.
It all goes back to meeting and exceeding its customers'
expectations, Bienstock notes. "The more services we can
offer from the beginning to the end of the cycle, and everywhere in between, that's what will continually differentiate
us," he says.
Express Trade Capital's 25 employees are the backbone of
its business. The company has not only cultivated a team
environment, Bienstock says, but also operates as a family.
"You're only as good as your people, and not enough companies realize that," he notes.
An advantage of the company's small team is that it
allows Express Trade Capital to be nimble and pivot when
necessary. Additionally, the company's strategic partnerships allow Express Trade Capital to provide clients access
to an even bigger network, Estrakh says.
"Even though we have an in-house team of only 25 people, we are connected to hundreds of people through the
partnerships in our network," he explains, noting that many
of its partnership relationships were developed more than
20 years ago.
"Whether it's on the finance side or shipping and
logistics, we have many banks, warehouses and steam ship
lines in our network," Estrakh says. "Over the years we've
developed a personal relationship with them all."
Bienstock credits Express Trade Capital's reputation as
the key to maintaining these close, longstanding relationships. "For us to have such a vast network, if you don't
have a reputation you don't have that kind of ability or
trust," he says. "So our reputation is what we pride ourselves on."
Express Trade Capital is always looking to adopt the latest
technology to help its clients. "That includes providing
them with an online log-in system that is user-friendly,"
Estrakh says. "We haven't developed an app yet, but those
are the type of things we're always entertaining."
While the company aims to keep its operations efficient,
Express Trade Capital is also careful to preserve what it
feels is the best part of traditional communication: face-toface interaction.
"We try to find a balance between not reinventing the
wheel and adapting whatever the latest technology is,
keeping the best of the old school methods while incorporating only the most useful new tools," Estrakh explains.
"Unlike many online lenders, we prefer to provide a
personal touch, which is relationship-based, as opposed to
some computer algorithm you'll never see." O