Retail Merchandiser - March/April 2017 - 57
Fresh Thyme Farmers Market
Fresh Thyme caters to the natural and
organic palate, which Sherrell says sets
it apart from competitors.
"When compared to stores like
Trader Joe's, Fresh Thyme offers more
fresh products while still offering
unique and tasty grocery options. In
terms of competitor Whole Foods,
Fresh Thyme's store (in terms of square
footage) is smaller, but offers an open
layout for customers with almost half
of the store dedicated to produce and
a transitional option to get consumers
to eat healthier.
"We're bringing natural and organic
food to the masses at a great value," he
says. "That's been one of our mottos
since we started. In addition, we have
a 315,000-square-foot distribution
center that opened in October. We
also have our corporate office, which
we call our support office, in Downers Grove. It's 30,000 square feet and
houses 100 team members."
Chobani has been on a mission since day
one: to provide better food for more people.
We believe access to nutritious, delicious
yogurt made with only natural ingredients
is a right, not a privilege. We believe every
food maker has a responsibility to provide
people with better options, which is why
we're proud of the way our food is made.