Retail Merchandiser - March/April 2017 - 53

Tasting Success
More than 17,000 attendees will gather to focus on trends, shopper engagement and the
state of the market for candy, snack and specialty segments. BY BIANCA HERRON
sessions not only before, but also during
the show, such as:
* State of the Industry - These preshow briefs focus on the candy, snack
and specialty sectors. Attendees
will learn from the nation's most
sought-after strategists and category
specialists on topics that will help
them succeed each morning before
the show opens;
* Small Business Innovator Award
- Designed to recognize companies
with net sales of $500,000 and under
so incubating companies just starting
in the industry have a chance to gain
recognition along with well-established companies;
* Destination Retail - Retailers can
get hands-on with technology and
merchandising to shape the way
they engage with shoppers; and
* Specialty Market - See nearly 200
companies displaying the latest in
premium, and natural and organic.

The Sweets & Snacks Expo will showcase more
than 160 new exhibitors, with a total of nearly
800 companies.

At the 2017 Sweets & Snacks Expo - the industry's premier candy- and snack-buying event - providing insight for
retailers and wholesalers is the top priority.
During the three-day event held May
23 - 25 at McCormick Place in Chicago, more than 17,000 confectionary and
snack professionals from 90 countries
will gather to focus on trends, retail
technology, shopper engagement and

the state of the market for candy, snack
and specialty segments.
Hosted by the National Confectioners Association (NCA), this year at the
Sweets & Snacks Expo attendees can
check out several educational learning

The Sweets & Snacks Expo will also
showcase more than 160 new exhibitors,
with a total of nearly 800 companies,
including McKee Foods, maker of Little
Debbie snacks, and Clif Bar.
"We know brands like Little Debbie and Clif Bar have options when
it comes to choosing which shows to
exhibit at," National Confectioners Association Vice President of Industry Affairs Larry Wilson said in a statement.
"We are honored that they recognize
the value the Sweets & Snacks Expo
will offer each of their established businesses as they look to gain even greater
penetration across all core channels in
the marketplace." O

March/April 2017

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Table of Contents for the Digital Edition of Retail Merchandiser - March/April 2017

Contents
Retail Merchandiser - March/April 2017 - Cover1
Retail Merchandiser - March/April 2017 - Cover2
Retail Merchandiser - March/April 2017 - 1
Retail Merchandiser - March/April 2017 - Contents
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